free tool

influencer campaign roi calculator

estimate your campaign reach, engagement, and cost-per-thousand (cpm) based on your budget, platform, and number of creators.

campaign inputs

estimated results

estimated reach

estimated engagement

estimated cpm

content pieces

how we calculate these estimates

our calculator uses average engagement rates and reach multipliers based on nz creator data across tiktok, instagram, and youtube. estimates factor in:

  • - platform-specific average view rates and engagement benchmarks
  • - creator tier follower ranges and typical reach percentages
  • - nz market averages for sponsored content performance

actual results vary based on content quality, audience fit, and campaign strategy. for a more accurate projection, talk to our team.

want us to build this campaign for you?

we handle creator selection, briefing, management, and reporting — so you get results, not headaches.

start a campaign